Letting Your Customer Drive
Letting Your Customer Drive…
Guess what? Your customer is already driving. Driving the Real Estate Buying or Selling process that is. The sooner we recognize and embrace that, the easier it will be to get to a sale. Real Living realized early on that the consumer has access to so much information, by the time that they decide to interact with a Realtor they probably know more about the market than the Realtor does. That is a tough business proposition for any of us who are used to making a good living by controlling the information that our customers receive. Always with the best intentions of course. We would not want them to get confused! In a nutshell, we offer the consumer the ability to drive the process, while allowing the agent to participate and follow so that they are ready when the customer is ready to interact. It is called My Real Living and you can take it for a test drive yourself at www.RealLivingProperties.com. This is what it does for the customer:
MyRealLiving offers you a comprehensive set of time-saving and easy-to-use online tools. It'll help you organize, personalize, share and save information throughout the process.
- Save listings, searches and bookmarks.
- Share information easily with friends, family and agents.
- Receive e-mails with updates on saved properties as well as new matches to saved searches.
- Keep a calendar of showings, open houses and other key events.
- Track the number of online visits to your current home.
- Personalize the look of MyRealLiving to fit your style.
Let your customer drive for a while. It’s kind of fun to give up the wheel!
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Date: Tuesday, October, 9th 2007 @ 07:20:40 PMViews: 276
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